The tourism group Globalia has just added Rafael Brull to its management team. He will take up the role of general director of Corporate Marketing.
The incorporation of Brull –who from now on will be responsible for coordinating and managing the work of the different marketing areas with the aim of repositioning the group’s brands– falls within the framework of the transformation process started more than a year ago by Globalia.
Rafael Brull has extensive professional experience which, among other positions of special relevance, has seen him lead the process of the digital integration of two large telecommunications companies, namely Vodafone and ONO. In addition, Brull has been at the forefront of the digital revolution of Unidad Editorial, during which he was recognised for his enormous capacity to perfectly integrate the Marketing and Sales department with the Loyalty and Customer Service department.